communications
A Crisis in Climate Communications
Deadly windstorms, wildfires, and hurricanes constitute something more horrific than just “climate change.”
What’s best for communicating urgency: phrases like “global warming” and “climate change” or “climate crisis” and “climate emergency”? What do audiences take away from these semantic choices? Does it matter what words we use? What about when the entire nation is watching a series of wildfires engulf Los Angeles, fueled by unusually dry vegetation during …
Continue reading “A Crisis in Climate Communications”
CONTINUE READINGEarth, we’re just not that into you
As part of the continual fallout from last month’s Pew poll on the country’s “top priorities” for 2009, which ranked the issue of global warming dead last, I’ve found myself in several conversations recently about terminology. Assuming one believes that this ranking is too low, is part of the problem the poll’s use of the term …
Continue reading “Earth, we’re just not that into you”
CONTINUE READINGJoin Our Mailing List
Climate policy is changing rapidly. Stay in the loop with expert analysis via email Monday - Friday.
