poll-tested messages

• Cara Horowitz
• May 12, 2009

Ditching cap and trade (the phrase, not the proposal)

Looks like the White House is taking note of the same polling data Dan blogs about here on the public’s antipathy toward, or misunderstanding of, the phrase “cap and trade”.  This from the LA Times, in a story generally chronicling the administration’s efforts to figure out the best language and framing for its climate policies: …

Continue reading “Ditching cap and trade (the phrase, not the proposal)”